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Notes for Stephen Key’s “One Simple Idea” What is licensing? Renting your idea to a company Allows you to bring your idea to market very quickly You’re doing the company a service by showing them how to make more money. Free PDF Download Books by Stephen Key. With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions - without lifting a finger! S. Download One Simple Idea or read One Simple Idea online books in PDF, EPUB and Mobi Format. Click Download or Read Online button to get One Simple Idea book now. This site is like a library, Use search box in the widget to get ebook that you want.
One simple idea pdf download
Good introduction into the world of licensing your ideas to companies that manufacture products. So licensing our ideas is really just good business for companies.
It accelerates their product development time. And it creates a multiplying effect: essentially getting other people to develop ideas for them for free. This concept of companies licensing ideas from outside their own walls is known as open innovation, one simple idea pdf download.
Intellectual property is the legal ownership, by a company or individual, of an intangible asset, a creation of the mind - an idea. Intellectual property encompasses many types of intangible assets, including musical, literary, and other artistic works; ideas, discoveries, and inventions; and words, phrases, symbols, and designs.
A simple improvement or a small incremental change to an existing product is often the easiest, fastest, one simple idea pdf download, most cost-effective, and most profitable way for companies to bring a new product to market. A midsize company is usually the ideal candidate to license your idea. They are most likely to view the licensing of an idea as an opportunity to become number two or three in the market.
When a big corporation is interested in an idea created by an independent product developer or a design firm, one simple idea pdf download typically want to purchase the idea patents outright.
Find the number three or number four player in the market and show them how licensing your idea can make them number two or even number one. When consumers want something, they want it now, not years from one simple idea pdf download. Consumers in the commercial, government, and scientific sectors are no more patient.
Open innovation - licensing ideas from the outside - enables them to be first to market and to fill their shelf space with products consumers want.
Find the answers to these six critical questions: 1. Who are my competitors? Identify both the major players and the smaller players. How does my idea compare and contrast with other products in the market? What value does it offer that the other products do not?
How large is the market? Who are my primary customers? What are my potential sales? Building and testing a prototype and filing a patent. Know the basics of manufacturing the product, so that you can speak intelligently about it to potential licensees. File a provisional patent application. It will give you patent pending for one year without huge expenditures.
Most people innovate backward, one simple idea pdf download. They develop a product to solve a problem that bothers them personally without first confirming that it bothers the market universally. Instead of creating a new market for your idea, create an idea for an existing market. I looked at what was on the shelves and tried to imagine ways to make a small change that would have a big impact. My shopping excursions only planted the seed of an idea. I had to do more market research to germinate that idea: to figure out how to design it, how much it should cost, who might license it, one simple idea pdf download, and so on.
Discover hot markets and emerging trends. Check out websites such as Trendsetter. There are usually three or four big companies that produce most of the products in a given market. Review their product pages or online catalogs. Go to their media page and read any new product releases.
Innovation through observation is observing how people use products at home, at work, or at play to identify their wants, one simple idea pdf download, needs, and desires. Update or spruce up something that has been around, relatively unchanged, for a long time.
Paul came up with ideas by looking at how kids play traditional childhood games and then updating them. One day he decided to take a look at a game kids have been playing forever: tag. I went into one simple idea pdf download Disney store at my local mall and asked the manager what their most popular product was. He said it was their cups.
I saw that some of the plastic cups had a double-layer outer wall. The back layer was a color red, blue, yellow, etc, one simple idea pdf download. I immediately thought of other images and games you could put between the two layers of plastic, which kids could play by rotating the cup.
They licensed the idea from me, and for five years my rotating character cups were sold in every Disney store and theme park worldwide. This scenario creates a huge opportunity for you to profit from connecting innovators with manufacturers. As a product scout, you find great ideas and then find the right companies to license them. In return for your services, the product designer splits the licensing royalty with you. Five simple strategies to product-scouting one simple idea pdf download 1.
Become a licensing expert. Find your niche. Study the market. Focus on ideas you can sell. Cut a win-win agreement, one simple idea pdf download. Become a licensing expert: a master at finding marketable ideas and getting them into the marketplace.
At inventRight we offer courses with CDs and workbooks as well as online classes and other tools for learning how to find, develop, and license great ideas. Stay plugged into new and emerging trends. Many designers think they can simply list their ideas on a website and it will somehow sell itself.
Companies simply do not search these sites for ideas. But you can, and you know how to evaluate an idea. These designers are likely to be desperate for some help licensing their ideas. Mine the talent at art and design schools Publicize constantly. Does it solve a common problem? Does it have a wow factor? Does it have a large market?
Does it use common production methods and materials? I love it! I see how it benefits me. I want it. But once you get an idea that fires you up, you need to gain some expertise in that field so you can make good decisions about whether and how to move forward with it. The only opinions that really matter are the opinions of potential licensees. Ask for a price quote on 10, , one simple idea pdf download 1, units. The sales rep will go to work for you and come back with a price quote and all this other information to help you because the sales rep wants to get an order!
Occasionally, I will call contract manufacturers and ask to speak to engineers. This way you can understand the manufacturing process, then redesign if necessary. They design with no knowledge of, and with no regard to, manufacturing. A final or complete nonprovisional application must then be filed before the month anniversary of the provisional patent application or the original date will be lost. Further, in most countries a mutual nondisclosure agreement NDA signed by both the inventor and someone with whom the inventor wishes to show or discuss his idea can protect the confidentiality of an invention prior to submitting either a provisional patent application or one simple idea pdf download nonprovisional patent application.
This is a must in countries where it is first to file. The number one rule of this game is first to market wins. Protect your intellectual property while getting your idea to market. A new method of doing business or a new manufacturing process utility patent.
The ideas of most entrepreneurs, independent product developers, one simple idea pdf download, and small businesses fall under this category. It is a straightforward application that uses text and drawings to specify how to make and use an idea. PPAs apply only to ideas that fall under the utility patent category. A provisional patent is in force for a period of 12 months, after which you can either file a regular nonprovisional patent application or let it expire.
An accurate and detailed logbook is your first line of defense in protecting your idea. Under U. So it is extremely important that you document your idea from the moment you conceive of it, through each design change, and all the way to its final design, licensing, and manufacture.
An NDA is one simple idea pdf download whenever you show your idea to anyone other than your immediate family and most trusted friends. A good NDA will contain these key provisions: 1. The parties agree to return all documents, information, and prototypes supplied by the other in the event no agreement is reached with regard to the idea. The parties agree that information that is already known to the receiving party or that is known and used by others is not deemed confidential.
Nor do they routinely if ever scout social media or any other media for ideas to bring to market. Nor do they frequent if they visit at all inventor and product developer forums in search of the next big idea, which in reality is usually a simple idea with big market potential. These services and media channels may serve a good purpose, but it is not to bring a licensee to your door, despite innumerable claims to the contrary.
(Hans Zimmer) Inception (Score & Alternate)- 21. One Simple Idea (version III)
, time: 2:30One simple idea pdf download
Download One Simple Idea or read One Simple Idea online books in PDF, EPUB and Mobi Format. Click Download or Read Online button to get One Simple Idea book now. This site is like a library, Use search box in the widget to get ebook that you want. One Simple Idea - by Stephen Key ISBN: Date read: How strongly I recommend it: 4/10 (See my list of + books, for more.). Go to the Amazon page for details and reviews.. Good introduction into the world of licensing your ideas to . PDF file from our online library Keywords: Read Online & Download PDF Ebook One Simple Idea, Revised And Expanded Edition: Turn Your Dreams Into A Licensing Goldmine While Letting Others Do The Work. Get One Simple Idea, Revised And Expanded Edition: Turn Your Dreams Into A Licensing Goldmine While Letting Others Do The Work PDF file for free.
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